MS

Hello, I’m Michael Sliwinski, founder of Nozbe - to-do app for business owners and their teams. I write essays, books, work on projects and I podcast for you using #iPadOnly in #NoOffice as I believe that work is not a place you go to, it’s a thing you do.

🥳 ✅ Get 3️⃣ MONTHS of Nozbe FREE 🖤 BLACK FRIDAY 🙏 👍

✅ Nozbe

Posts about running my Nozbe online startup business and developing/designing Nozbe apps. Successes, failures, mistakes and lessons learned… it’s all in there.

 is for Nozbe

✔️ ✅ ✏️ ⭐️ Time is Money. Or how Nozbe is basically printing cash!

Tuesday, October 22, 2024 /money/

Last week, I had an interesting conversation with a fellow entrepreneur whose app is focused on marketing services. We talked about pricing, value and ultimately why people buy (or not) subscriptions to our apps. He pointed out that benefits of using Nozbe are not monetary unlike what he’s offering (bringing businesses leads that convert to revenue). After our conversation I was feeling confused. What about the old saying that time is money? Exactly!

Time is Money. Or how Nozbe is basically printing cash!


✅ 🔗 New To Do - official Nozbe Siri Shortcut for iOS and Mac

Wednesday, September 25, 2024 /newtodo/

I’ve created a version 2.0 of Nozbe Shortcut to add tasks recently and it’s much more powerful. Here’s what it can do:

New To Do - official Nozbe Siri Shortcut for iOS and Mac


✅ 💼 🎬 Set up Nozbe in 5 minutes or less! You can change your company’s habits so quickly!

Wednesday, August 7, 2024 /nozbe-5min/

My app Nozbe is kind-of in productivity space, but now as we serve SMART business owners we are more in habit-changing space. Especially as entrepreneurs realize their companies are becoming successful and need to get organized, they need Nozbe but they tell me they have no time to set it up. That’s why I recorded this short video explaining that you CAN set up yourself and 2 of your closest co-workers in 5 minutes or less, from start to finish:


💌 ✅ 💬 Messages in a productivity app?

Thursday, July 11, 2024 /news-messages/

At Nozbe we are fans of #asynchronous communication, meaning, it’s not in real-time: you do something - you get feedback later. So why did we include chatting/messaging in our app now? Because #productivity… let me explain:

💬 Messages in a productivity app?


✅ ✔️ 🎬 Nozbe is launching Messages - chatting can be productive?

Friday, July 5, 2024 /messages/

After years of back and forth with our customers and ourselves, we decided to change our opinion on it 180 degrees and add one-on-one chatting/messaging in Nozbe in such a way that it doesn’t impact productivity but makes Nozbe a perfect app for SMART business owners:


💌 💼 ✅ Free trials are a waste of everyone’s time

Wednesday, May 15, 2024 /trial/

Today I’m offering a very controversial take on trials. Industry standard is to offer them… but at Nozbe we just stopped doing that 🛑. We’ve found out that trials are ineffective so so let’s do something different:

Free trials are a waste of everyone’s time


💼 ✅ 🎥 🎬 Two Michaels walk into an office… and argue if virtual meetings are real!

Wednesday, March 6, 2024 /michaels/

I’m a huge fan of videos where there are two talking heads and both are the same person. Especially I’m a fan of Pitch Meetings by Ryan George. That’s why as I started my new @MichaelTeam YouTube Channel I wanted to try it out myself and finally yesterday as I had my favorite “Design Fight” meeting with my Nozbe team I decided to take this opportunity and try it out:

Two Michaels walk into an office… and argue if virtual meetings are real!


✅ 💼 ✏️ ⭐️ Nozbe - app for SMART business owners and teams - turns 17!

Tuesday, February 6, 2024 /nozbe17/

Last week, on February 1, Nozbe turned 17 years old and as I reflect over these last years I’d like to dig deeper into who is Nozbe really for? While working with Seth Godin’s marketing book I was thinking how to really convey to our current and future customers what we as Nozbe believe in. What’s our why? Because people don’t buy what you do, they buy why you do it. Not only our core values but also how we work, how we’re remote first, we don’t use email to collaborate, or have very few meetings. How to create this tension and play with status. How to say that people like us do things like this. Being a productivity nerd and loving the SMART acronym for goal setting, I decided to piggy-back on it and create my own way.

Nozbe - app for SMART business owners and teams - turns 17!


🔗 ✅ Adding tasks to Nozbe with Email or Siri Shortcuts - even from Apple Watch!

Monday, November 27, 2023 /nozbe-add/

One of the most important reasons to have a cloud-based productivity system like Nozbe is to be able to add tasks or ideas 💡 to it at any time from anywhere. One thing is to install the app on all of your devices, but another is to use other ways to add tasks to the system - using email, Siri Shortcuts or even dictating from an Apple Watch. Here’s how I do it:

Adding tasks to Nozbe with Email or Siri Shortcuts - even from Apple Watch!


✅ ⭐️ Nozbe Core Values: Passion, Simplicity, Freedom and Fairness

Monday, November 13, 2023 /nozbe-values/

Over the last almost 17 years of running Nozbe we’ve developed our main values that dictate how we run our business, how we build our product and how we treat our customers and each other. But we never really codified them. Before our last Nozbe Reunion in Katowice I decided to finally review all we’ve written about our values, commandments and in the end I made my team go through the entire process to finally agree on 4 core values that will guide our decisions going forward. These are: Passion, Simplicity, Freedom and Fairness. In this post I’ll explain what these values mean to us, why we chose them and how we got here:

Nozbe Core Values: Passion, Simplicity, Freedom and Fairness


💌 ✅ Why at Nozbe we’re giving away free productivity consultation?

Thursday, September 28, 2023 /nozbe-demo/

💼 ✅ ⭐️ How we work on features and deploy Nozbe app weekly… while eating dog food?

Monday, September 11, 2023 /dogfooding/

💼 ✅ ⭐️ Evernote - why I love(d) it, how it almost acquired Nozbe and what’s next for your “external brain”?

Tuesday, July 4, 2023 /evernote/

🌎 ✅ On Nozbe blog: Nozbe Pricing Changes

Friday, June 30, 2023 /nozbe-pricing-changes/

✅ ⭐️ Nozbe - a trusted productivity system for life

Wednesday, June 28, 2023 /forlife/

💼 ✅ ⭐️ Pay-less upgrade - how to make plan changes for your SaaS customers completely effortless

Monday, June 26, 2023 /payless/

💼 ✅ ⭐️ 5 principles for designing a pricing scheme for SaaS companies - how to charge per user with savings and fairness in mind

Monday, June 19, 2023 /pricing-how/

💼 ✅ 3 compliments my customers gave me this past week: worth, investment and understanding

Tuesday, June 13, 2023 /compliments/

💼 ✅ Nozbe pricing changes - how to raise prices, reward long-time customers and bet on the future

Monday, June 12, 2023 /pricing-new/

✅ Internal Nozbe Vlog, May 2023 - or how I communicate with my team using video

Friday, June 9, 2023 /nozbe-vlog/

💼 ✅ ⭐️ Why choose Nozbe? Who is Nozbe for? What really is Nozbe?

Monday, June 5, 2023 /nozbe-why/

🤖 ✅ Nozbe logo as a Lego mosaic - a fantastic gift from Augusto Pinaud!

Thursday, June 1, 2023 /nozbe-lego/

✅ 🎬 Why at sweet sixteen, I’m still excited about Nozbe?

Thursday, February 2, 2023 /nozbe16video/

✅ 💼 ⭐️ 16 years of Nozbe

Wednesday, February 1, 2023 /nozbe16/

💼 ✅ Nozbe is now a Limited Liability Company: Nozbe sp. z o.o.

Thursday, December 15, 2022 /llc/

💼 ✅ Aulery - how I won my first startup award

Wednesday, December 7, 2022 /aulery/

✅ 🎬 Nozbe Product Vlog 6 - Improved Comments, Sections and more!

Wednesday, November 9, 2022 /nozbevlog-6/

✅ 🎬 Nozbe Product Vlog 5 - Project Templates, Calendar & Filters

Friday, April 29, 2022 /nozbevlog-5/

✅ ✔️ Activity - my favorite part of the new Nozbe - or why as CEO I hate asking for status updates

Friday, April 22, 2022 /activity/

🌎 ✅ On Nozbe blog - how about giving away $15 for each new team?

Wednesday, April 6, 2022 /15bucks/

💼 ✅ 🎬 Clarity - why our new message that Nozbe Teams becomes the new Nozbe resonates with people

Thursday, February 3, 2022 /clarity/

✅ 🌎 🎬 Celebrating 15 years of Nozbe with a special announcement

Tuesday, February 1, 2022 /nozbe15/

🎙 ✅ No Office FM #32: How we develop the product in Nozbe

Monday, December 20, 2021 /noofficefm-32/

✅ 🎬 Nozbe Product Vlog 4 - multi-teams, teams of 1 and filters and more!

Thursday, December 2, 2021 /nozbevlog-4/

✅ 🎬 In Conversation With Sarah Harkleroad - how I enjoy talking to Nozbe customers!

Tuesday, November 30, 2021 /sarah/

✅ 🎬 Nozbe Teams Product Vlog 3 - Task-based communication in practice

Monday, September 27, 2021 /nozbevlog-3/

✅ 🎬 Nozbe Teams Product Vlog 2 - API, hashtags, pins, links to tasks and more!

Thursday, September 2, 2021 /nozbevlog-2/

🌎 ✅ 🎬 Nozbe Teams Product Vlog 1 - new features and backstage (on Nozbe blog)

Thursday, July 1, 2021 /nozbevlog/

🌎 ✅ The Pyramid Of Communication - Your Team’s Efficiency Guarantee (on Nozbe blog)

Thursday, June 24, 2021 /pyramid-nozbe/

😎 ✅ 10 years after my earthquake adventure in Japan

Thursday, March 11, 2021 /japan/

✅ 🎥 🎬 14th Anniversary of Nozbe - Team Productivity Show #10

Wednesday, February 17, 2021 /nozbe14vlog/

🌎 ✅ Nozbe turns 14 today!

Monday, February 1, 2021 /nozbe14/

💼 ✅ How an idea is born… and what happens with it next?

Thursday, December 10, 2020 /idea/

✅ ✔️ 🎬 Live demo walkthrough of Nozbe Teams - how to do GTD in teams?

Thursday, October 22, 2020 /demo/

💼 ✅ 17 commandments of work - my VISION for Nozbe team and Nozbe Teams product.

Thursday, September 17, 2020 /17c/

✅ 🎬 Nozbe Teams launches today on Product Hunt!

Tuesday, July 28, 2020 /producthunt/

✅ 💼 RIP Wunderlist - an app that changed the course of Nozbe for the better

Wednesday, February 26, 2020 /wunderlist/

✈️ ✅ 🕹️ 💼 MindBlower - un-official Apple’s Worldwide Developer Conference symbol I’m giving away for free at the event

Monday, June 3, 2019 /mindblower/

💼 ✅ Having Nozbe featured as “App of the day” on the Apple App Store is great!

Friday, January 4, 2019 /appoftheday/

✅ Why I started doing webinars and why I’m loving them?

Friday, June 16, 2017 /webinar/

✅ 💼 👨🏼‍💻 Ten years feels like one day – Nozbe’s 10th birthday

Monday, February 13, 2017 /nozbe10/

🎧 ✅ The Podcast #83 - 10 years of Nozbe special

Tuesday, February 7, 2017 /podcast-83/

✅ 🌎 My company, Nozbe celebrates 10 years! [on: Nozbe Blog]

Wednesday, February 1, 2017 /nozbe10-link/

✅ 📽 🎬 Interview with Marek Zmyslowski - Getting Things Done in Africa - Productive! Show

Wednesday, January 4, 2017 /marek-zmyslowski/

✅ 📽 🎬 Interview with Jeff Sanders - Productivity for Podcasters - Productive! Show

Wednesday, December 28, 2016 /jeff-sanders-podcast/

✅ 📽 🎬 Interview with Glenn Williams - How to Delegate Tasks? - Productive! Show

Wednesday, December 21, 2016 /glenn-williams/

✅ 📽 🎬 Interview with Erik Fisher - Beyond The Todo List host - Productive! Show

Wednesday, December 14, 2016 /erik-fisher/

✅ 📽 🎬 Interview with Mike St Pierre - Getting Things Done at schools - Productive! Show #104

Wednesday, December 7, 2016 /mike-stpierre/

✅ 🌎 Let’s give thanks and donate to help buy computer equipment for orphans! [on: Nozbe blog]

Thursday, November 24, 2016 /enedue/

✅ 🎬 📽 Last year’s interview with Marcus Platt on Little Book of Nozbe

Thursday, November 17, 2016 /marcus-platt/

✅ 🎾 A triathlon-packing checklist I created for me and you [Nozbe.HOW]

Friday, June 17, 2016 /triathlon-list/

✅ 🌎 Watch all the Inspiring Productivity Interviews with…

Monday, February 8, 2016 /allinterviews/

✅ Almost a decade getting stuff done - how I celebrated 9 years of Nozbe?

Monday, February 1, 2016 /9nozbe/

🌎 ✅ 💼 Why Black Friday sale is perfect timing for Nozbe users… [on: Nozbe blog]

Monday, November 30, 2015 /blackfriday/

✅ 💼 Why it’s so great to be in a “good” business and what it means to me, my team and you

Thursday, October 15, 2015 /good-business/

✅ 🌎 🎬 I’m not doing it alone! Meet the Nozbe team on video [on: Nozbe Blog]

Thursday, October 1, 2015 /nozbeteam/

✅ 😎 Enjoying the present moment - thoughts after Nozbe Reunion

Tuesday, September 29, 2015 /present/

✅ 🎬 🌎 Video: How I work with my assistant step-by-step [on: Nozbe blog]

Friday, September 11, 2015 /assistant-video/

✅ A new experience: becoming a micro celebrity

Friday, September 4, 2015 /micro-celebrity/

🌎 ✅ Why You Should Be Using Nozbe for Task Management [on: Jeff Sanders 5am Podcast]

Tuesday, August 25, 2015 /5am-nozbe/

✅ 🌎 How I work and communicate with my assistant [on: Nozbe blog]

Friday, August 7, 2015 /assistant/

✅ ✔️ How clarity and essentialism helped me get to NozbeZero. No more tasks for today.

Tuesday, August 4, 2015 /nozbezero/

✅ ✔️ 🌎 How I use a project template to implement Pomodoro Technique and Unschedule Calendar every day [on: Nozbe blog]

Thursday, July 30, 2015 /unschedule/

✅ 📽 🎬 Behind-the-scenes look of how we release Nozbe - Productive! Show #97

Tuesday, July 28, 2015 /ournozbe/

✅ ⌚️ 🌎 🎬 New video with yours truly - how to get things done on your wrist [on: Nozbe.watch]

Monday, July 20, 2015 /nozbe-watch/

✅ 🌎 Nozbe is doubling down on Android [on: Nozbe]

Tuesday, June 30, 2015 /android/

🌎 ✅ What I think about Nozbe being one of the “best new apps” on the AppStore [on: Nozbe Blog]

Friday, June 12, 2015 /link-bestnewapp/

🌎 ✅ How much is productivity worth to you? [on: Nozbe]

Monday, June 1, 2015 /how-much/

✅ 🤩 ✏️ Nozbe story - interview with me for “Stories of the best Polish apps”

Monday, March 2, 2015 /nozbe-story/

✅ 💼 ✏️ Nozbe celebrates 8 years in business! Going stronger than ever!

Tuesday, February 3, 2015 /8nozbe/

✅ 📽 🎬 How I (the CEO :-) use Nozbe - Productive! Show #84

Wednesday, November 12, 2014 /how-i-use-nozbe/

✈️ ✅ ✔️ Why we’re so excited about our all-team meeting: 7 steps to an amazing week with my Nozbe team!

Tuesday, November 11, 2014 /team-meeting/

✅ 💼 ⌨️ Why my Nozbe team has the highest priority… and how I want to serve you better with this site

Friday, October 24, 2014 /site/

✅ 📽 🎬 How to apply a Nozbe Productivity Sticker? Productive! Show #72

Thursday, June 26, 2014 /nozbe-sticker/

✅ 👨🏼‍💻 WWDC’14 - iOS8, Mac OSX Yosemite and our Nozbe 2.0 development = my crazy ideas :-)

Tuesday, June 3, 2014 /wwdc14/

✅ 💼 👨🏼‍💻 How to design a productivity app? Our Nozbe 2.0 design process

Monday, June 2, 2014 /design/

✈️ 💼 ✅ Back in Japan! Why it’s Nozbe’s second home.

Thursday, March 27, 2014 /big-in-japan/

✅ 💼 ✏️ 7 years running Nozbe… and just getting started!

Tuesday, February 4, 2014 /7nozbe/

✅ 😎 ✏️ How to never forget to pay your bills (thanks to Nozbe)

Friday, December 13, 2013 /nozbe-bills/

✅ 🌎 🎬 I’m very proud of: New @Nozbe 1.5 suite of apps, including New Webapp, iPhone, iPad and Android tablet apps

Tuesday, April 23, 2013 /something-i-m-very-proud-of-new/

✅ 💼 ✔️ ✏️ A definitive interview with me - Michael Sliwinski’s story - it’s all about passion!

Thursday, February 7, 2013 /interview/

✅ 🍎 Nozbe means Productivity on the Mac App Store

Sunday, June 3, 2012 /nozbe-means-productivity-on-the-mac-app-store/

✅ 💼 5 years helping folks get things done

Tuesday, February 14, 2012 /5nozbe/

🌎 🤩 ✅ Leading from a distance

Sunday, February 5, 2012 /leading-from-a-distance/

✅ 🏝 Nozbe retreat - how to recharge batteries of your team

Tuesday, October 18, 2011 /nozbe-retreat-how-to-recharge-batteries-of-yo/

✅ 😎 ✈️ #publicNozbe - simply help someone in Japan

Tuesday, March 22, 2011 /publicnozbe-simply-help-someone-in-japan/

📙 ✅ Lucky number 7 for Magazine and Nozbe

Thursday, February 17, 2011 /lucky-number-7-for-magazine-and-nozbe/

✅ 💼 Forget Crunchies. Let people vote with money.

Tuesday, January 18, 2011 /forget-crunchies-let-people-vote-with-money/

✅ 🏠 Don’t disturb - genius at work

Thursday, September 16, 2010 /dont-disturb-genius-at-work/

✅ 💼 5 Tips on Creating Subscription Plans in a Startup - Nozbe case

Monday, May 10, 2010 /5-tips-on-creating-subscription-plans-in-a-st/

✅ 💼 ✔️ CEO of a small company needs to eat his dogfood. It’s yummy!

Thursday, February 25, 2010 /ceo-of-a-small-company-needs-to-eat-his-dogfo/

✅ ✔️ Constraints should be obligatory - limit your choice to make good decisions

Sunday, November 8, 2009 /constraints-should-be-obligatory-limit-your-c/

✅ 📲 Preview of the new iNozbe - native iPhone app

Thursday, July 31, 2008 /preview-of-the-new-inozbe-native-iphone-app/

✅ ¡Organízate con Eficacia! (Nozbe.es) - Nozbe in Spanish

Tuesday, June 17, 2008 /organizate-con-eficacia-nozbees/

✅ ✔️ 🎬 10-Step Simply Get Things Done Course using Nozbe version 1 (2007-2009)

Tuesday, May 20, 2008 /10-step-simply-get-things-done-course/