Thinking again about Apple’s resistance to letting people have flexibility to work from home and their cringy ad that inspires people to quit, one thought keeps coming back to me. Some adults (bosses) don’t get it, that adults they work with (employees) should be treated as adults (who can make their own decisions). Why is this not a common situation?
I already wrote about Apple’s not-so-good approach to working form home in the past (I also recorded a short video on that), but now as COVID-19 cases are declining Apple is really shooting itself in the foot. On one hand, it’s telling them to go back to the office (or else!) while at the same time it’s producing an ad that they’d better quit:
Last year I read a blog post by Matt Mullenweg - the founder of Wordpress where he explained his high-quality streaming setup - he revised this post this year with more updates. Later I read a similar post by Seth Godin. As I do quite a few interviews, record podcasts and have some zoom meetings with my Nozbe team, I decided to upgrade my setup, too. I explained some of it in my latest “office update” post but here are more details:
Now that I’ve written the No Office book a few months back, it’s time to start promoting it and spreading the word. I published a summary of part 2 of the book a while back and now I recorded it on video for you to enjoy and get excited about the book!
Yes! Yes! Yes!… Yesterday I finished writing the #NoOffice book. It’s still a rough draft, because the final chapters need more editing and I want to review the book completely before the launch date this September. However, you can read it all online today for free as the book is completely published as an open source project and licensed under Creative Commons license. I’ve already presented part 1 of the book on this blog, and also talked about it on my show so it’s time for Part 2 of #NoOffice book:
Soon we’re starting to take signups for our brand new “Remote Teamwork” course. We’re kicking it all off with a great article about why #NoOffice work is great and how your company can leverage it to be more efficient and more productive. Magda has written this one and apparently she’s also experimenting with voice over acting as she also reads it for you as well, check it out below or Read it on the Nozbe blog ℹ️
As a business owner of Nozbe I look up to many bigger and more successful companies for guidance, examples and inspiration when running my company. Recently however, leadership of some of them is making decisions I cannot agree with. First it was Basecamp with their “no politics at work” policy that drove 1/3 of their talented employees away. Now it’s Apple, with their questionable attitude towards us, developers on their platforms. And to add insult to injury, recently Apple’s CEO, Tim Cook, told their employees to come back to their office, or else! There are fundamentally two things I cannot agree with here:
Over the past few months not only have I been finishing the NoOffice book but also I was working on a special course to teach teams embrace remote work. I want every group of people on this planet to work effectively as a team even if they don’t share the same physical space. I’m starting with a webinar this Wednesday and later I’m converting this to an online course. Here’s the trailer:
In an all-remote team, getting together every now and then in “real life” is key. Every year we try to organize a Nozbe Reunion in Spring and in Fall. This year is different. Our Spring reunion got cancelled due to covid-19 pandemic and we hoped we’d get to see each other this Fall. This didn’t happen so we decided to go ahead and we organized a virtual reunion. Here’s how it went down.