MS

Hello, I’m Michael Sliwinski, founder of Nozbe - to-do app for business owners and their teams. I write essays, books, work on projects and I podcast for you using #iPadOnly in #NoOffice as I believe that work is not a place you go to, it’s a thing you do.

What is the promise of Nozbe? Why should I sign up?

✅Nozbe,🗯Short

PROMISE? ✅🙏 Why Nozbe? Why not other apps? What’s the promise of the app I’m offering? When Nathan Barry asked me this question on the interview I didn’t really know what to answer at first… but then we got it soooo right…

What is the promise of Nozbe? Why should I sign up?

I’m helping business owners and their teams get organized!

I know what I’m building, offering and selling. Deep in my gut I know, but to phrase it like that wasn’t easy…

When I tried to explain that it’s all about being organized, with your team, on your phone and on your computer…

Nathan pushed back…

Isn’t this a promise of all of your competitors? So why Nozbe?

Because it’s simpler - I tried to answer…

Why do I care that it’s simpler? Simpler is limiting!

I tried to explain that simpler means you and your team will use it more…

Why you want your team to use your project management tool more?

Because only then it makes sense. Only then it gives you the sense of control and collaboration. You don’t have to fight an uphill battle to force a tool on people…

And this is when Nathan nailed it:

Or do you want a tool, your team will “actually use”?

So there you go - this is the promise of Nozbe:

Collaboration app you and your team will actually use! 🚀

What is the promise of Nozbe? Why should I sign up?

Tuesday, March 10, 2026 /nozbe-promise/